Currently Loving: hitRECord

Have you heard of this site called hitRECord? I admit that until Monday, when I attended hitRECord On the Road at the Merriam Theater, I hadn’t either. And if we’re being totally honest, the only reason I attended was because I heard the show was hosted by Joseph Gordon-Levitt.

Well, as it turns out, hitRECord is this amazing website where all types of artists, including illustrators, designers, writers, photographers and musicians, from all over the world come together virtually to make films. Currently, the community consists of over 125,000 artists. And yes, it was founded by Joseph Gordon-Levitt himself.

The film that stood out to me the most on Monday night is called Iterations. It is about life’s journey and it was created by SophieRumi of Hungary, in collaboration with mirtle of Cyprus, set to a song by Metaphorest of Scotland and orchestrated by Robo_J of the US. Additional illustrations and instrumentation were provided by the entire hitRECord community, then animated by fajigajiga of Canada. And well, it’s beautiful. Take a look:

As a creative, I think the most important thing I took away from hitRECord On the Road, is that we don’t have to do it all ourselves. Sometimes as creatives, we want to own a project. We want to write everything, design everything, illustrate everything. But when we collaborate, our work rises above what we might have created on our own. You know what they say, two heads, or 125,000, are better than one.

So tell me, have you checked out hitRECord yet? What do you think? And what other amazing sites might I be missing out on?


Modern love is not enough

I have been a fan of Matt Nathanson’s since 2002 when I saw him open for Howie Day at the TLA in Philadelphia. Even more than his music, his comedic annotations got me good.

Ten years later, he’s still got me hooked. And he’s finally gaining some notoriety. On Friday, Matt premiered his video for Modern Love.

Naturally, I fell in love with the vibrant murals and paintings in this video.


Murals located on Balmy Street in The Mission District of San Francisco. I must check it out.

But I also fell in love with the message of the song. Modern Love reflects upon this digital age we live in, and how it is causing a major decline in real life, face to face interactions.

According to an interview in The Birmingham News, Matt says “What happens with human beings is, there’s a real pull to have [technology] completely take the place of actual interaction. People have sex and break up via text and Twitter. But I think physicality is a crucial part of the experience, and it deepens the experience. That’s what’s so fantastic, the human collision. That’s the real meat of being alive.”

Amen. Tell me, wouldn’t it be nice to get back to good old-fashioned relationships? No more using technology as a crutch? No more asking people out in a text message? No more apology emails? No more lazy “Happy Birthday” Facebook posts?